![The science of where The science of where](https://dublineconomy.imgix.net/wp-content/uploads/2018/05/13140336/Smart-Cities-Images-copy.jpg?auto=format&crop=entropy%2Cbottom&dpr=1&fit=crop&fm=jpg&h=290&ixlib=php-3.3.0&q=75&w=520)
Joanne McLaughlin is an experienced strategic and digital communications practitioner and has been with Esri Ireland since 2006.
Previously Marketing Manager Europe, Middle East & Africa with Forensic Technology Europe Ltd, and in her other marketing roles at Horizon Open Systems, IBEC and SmithKline Beecham, Joanne has over 20 years marketing experience.
![The science of where The science of where](https://dublineconomy.imgix.net/wp-content/uploads/2018/05/13140336/Smart-Cities-Images-copy.jpg?auto=format&crop=entropy%2Cbottom&dpr=1&fit=crop&fm=jpg&h=290&ixlib=php-3.3.0&q=75&w=520)